Choosing the right email template for your newsletter can make the difference between a campaign that makes money and one that fails. In this article, I want to share my secret weapon, a service that gives you access to hundreds of professional email templates with the push of a button. This way, you can focus on what’s most important – delivering your message to your subscribers.
Years ago, I would spend dozens of hours designing my own HTML email templates. This work is tedious and time consuming, but it’s also risky. It’s risky because every email service provider (Gmail, Yahoo, AOL, etc.) displays emails differently. 9 times out of 10, your custom template will display incorrectly for some of your recipients.And that’s the last thing you need when sending out your latest promotion or sales letter.
Instead, why not leave your email templates to the pros? Wouldn’t it be easier to pick from hundreds of professional templates, paste in your content, and send off your newsletter with confidence, knowing that each and every subscriber will get the newsletter in it’s intended format?
That’s where Aweber comes in, it’s a powerful way to manage your email list and create a truly beautiful newsletter. Their service is the industry standard for anyone with a serious email list. Here’s why:
- Managing and editing your list is a snap
- In depth stats and analytics are a click away
- Sending newsletters and autoresponders is super easy
- The templates are professional and fool-proof
- Their support staff is friendly and helpful
- The price can’t be beat
And the list goes on… I’ve been using Aweber for years to manage all my lists (including the one on this site) and I couldn’t be happier with their service.
Picking an Email Template in Aweber
Let me show you how to pick your own email template in 2 minutes:
Step 1 - Login to your account and click on the Messages tab. Here, you can choose whether this email will be a followup or a broadcast. Followups are sent at a scheduled time after the user signs up (think of a “welcome to my list” email) and broadcasts are your typical newsletter blasts that get sent to everyone at once. Click your selection and you’ll be taken to the page where you can write your email, but right now it’s a plain white template. We’ll be changing that in Step 2!
Step 2 – Now you can choose your template. Along the right hand side of this page you’ll see a Template heading where you can preview templates. When you’ve found the perfect design for your needs, click Load and it will show up in the text editor to the left.
Step 3 - This is where it gets fun. Aweber lets your type in the text of your email right into the chosen template, exactly how it will look when you send it. No guesswork. When your email is complete, be sure to preview it at the bottom of the page and schedule it for delivery!
Simplicity and reliability are the power behind Aweber. There’s nothing worse than wondering if your emails will display correctly, or if they will even get sent at all. With Aweber’s professional templates, you can be sure your emails will get sent perfectly every time. If you’d like to check it out for yourself, use the link below and you can try Aweber for $1.